Mitsubishi Outlander Sales Figures

Mitsubishi Outlander

Here you will find monthly and yearly Canadian, European, Chinese and U.S. sales figures for the Mitsubishi Outlander. The Mitsubishi Outlander is a mid-size crossover SUV from Mitsubishi Motors. It has been a part of the brand’s lineup since the early 2000s and is known for its versatility, affordability, and over time, its incorporation of plug-in hybrid technology.

Mitsubishi Outlander Overview

The Mitsubishi Outlander was introduced in 2001 as a replacement for the Mitsubishi Challenger (also known as the Montero Sport or Shogun Sport in some markets). In Japan, it was initially called the Mitsubishi Airtrek.

First Generation (2001-2008): Originally known as the Airtrek in Japan, it was conceived to combine the comfort of an SUV with the performance of a sports car. The name was later changed to Outlander for international markets. Engine options were primarily gasoline-powered, with a choice of inline-four or V6 configurations.
Second Generation (2006-2013): The second-generation Outlander featured a more aggressive design, increased size, and updated technology. This generation was also when Mitsubishi introduced a diesel engine option for certain markets.
Third Generation (2013-2022): This version featured a more refined interior, updated infotainment systems, and a broader range of safety features. A significant highlight was the introduction of the Mitsubishi Outlander PHEV (Plug-In Hybrid Electric Vehicle), which became one of the best-selling plug-in hybrids in the world, particularly in Europe.
Fourth Generation (2022-onwards): As of my last update in September 2021, the fourth generation had been unveiled, with Mitsubishi collaborating with the Renault-Nissan Alliance. This iteration represents a significant update in terms of design, technology, and platform sharing.

The Outlander has generally been well-received as a value proposition in the mid-size SUV segment. The PHEV variant, in particular, has garnered attention for its eco-friendly performance and practicality. One of the significant milestones for the Outlander was the introduction of the Plug-In Hybrid version. The Outlander PHEV combines a gasoline engine with electric motors to offer improved fuel efficiency and the ability to drive on electric power alone. The success of the Outlander PHEV has helped boost the model’s reputation and sales, especially in regions with incentives for electrified vehicles.

The Mitsubishi Outlander has been sold in many markets worldwide, including North America, Europe, Asia, and Australia. Its global appeal lies in its combination of space, versatility, and affordability. The Outlander is not as well-known as some of its rivals, such as the Toyota RAV4 and the Honda CR-V. However, it is a good option for people who are looking for a stylish and affordable SUV.

Mitsubishi Outlander Sales Figures

Mitsubishi Outlander U.S Sales Data & Charts

US Monthly Sales

Year	Jan	Feb	Mar	Apr	May	Jun	Jul	Aug	Sep	Oct	Nov	Dec
2005	806	934	1,118	1,065	1,112	1,242	1,559	1,110	823	731	701	647
2006	722	1,061	960	811	937	759	581	729	655	476	1,694	2,108
2007	1,918	1,956	2,364	2,047	2,095	3,414	2,282	1,908	1,624	1,274	1,223	1,180
2008	936	1,077	1,471	1,172	1,369	1,032	1,116	1,123	974	1,142	1,181	878
2009	828	849	960	800	776	708	984	1,887	510	462	541	978
2010	824	993	1,255	1,069	1,212	982	1,310	1,025	1,042	788	888	1,112
2011	594	629	981	877	896	822	951	804	842	753	695	944
2012	607	1,482	705	619	708	687	632	607	603	618	585	638
2013	613	1,423	917	510	539	1,085	1,268	1,233	988	1,023	1,399	1,289
2014	941	1,206	1,466	1,148	1,292	963	951	1,134	881	976	1,014	1,096
2015	1,003	1,175	1,615	1,254	1,341	1,068	1,769	2,188	1,949	2,040	1,717	1,936
2016	2,543	2,121	2,156	2,729	2,936	1,991	1,952	2,109	1,925	2,429	2,220	2,465
2017	1,688	3,665	4,235	2,717	3,382	2,313	2,530	2,730	2,895	2,397	3,740	3,117
2018	3,320	5,290	4,789	2,266	4,468	3,673	3,008	2,164	2,132	2,152	2,043	2,647
2019	2,346	3,471	7,923	2,408	3,840	5,601	1,656	1,661	1,565	1,733	1,784	3,977
2020	3,891	5,291	3,627	972	864	900	2,778	2,470	2,675	1,236	1,016	1,413
2021	1,314	1,314	1,478	2,218	2,133	2,218	3,578	3,446	3,578	4,202	4,202	4,202
2022	4,181	4,181	4,703	3,499	3,369	3,369	2,362	2,453	2,362	3,487	3,348	3,626
2023	3,228	3,099	3,487	4,852	4,665	4,852	2,994	3,233	3,113	2,954	2,954	3,072
2024	4,555	4,555	4,737	0	0	0	0	0	0	0	0	0
	∑ = 36,858	∑ = 45,772	∑ = 50,947	∑ = 33,033	∑ = 37,934	∑ = 37,679	∑ = 34,261	∑ = 34,014	∑ = 31,136	∑ = 30,873	∑ = 32,945	∑ = 37,325

US Annual Sales

Year	Sales Units
2005	11,848
2006	11,493
2007	23,285
2008	13,471
2009	10,283
2010	12,500
2011	9,788
2012	8,491
2013	12,287
2014	13,068
2015	19,055
2016	27,576
2017	35,409
2018	37,952
2019	37,965
2020	27,133
2021	33,883
2022	40,940
2023	42,503
2024	13,847

US Annual Growth

Mitsubishi Outlander Canada Sales Data & Charts

Canada Annual Sales

Year	Sales Units
2012	5,267
2013	5,262
2014	5,330
2015	6,108
2016	6,214
2017	7,420
2018	11,038
2019	10,701
2020	7,444
2021	9,508

Canada Annual Growth

Mitsubishi Outlander Europe Sales Data & Charts

Related models: the Citro"en C-Crosser and Peugeot 4007 were rebadged versions of the previous generation Mitsubishi Outlander, which was sold from 2007 until 2012. All three were produced in Japan at first, but production of the Mitsubishi for the European market was moved to its NedCar factory in The Netherlands. This is the same factory that has produced the new generation Mini hatchback since 2014. Production of the C-Crosser and 4007 were planned to be moved to NedCar as well, but remained in Japan due to disappointing sales.

The third generation Outlander was introduced in 2013, and it was the first SUV to offer an optional Plug-in Hybrid version, of which deliveries started in November 2013, specifically for the Dutch market, as the government incentives on these vehicles was the highest in Europe and would be discontinued for vehicles registered in 2014. As a result, over 8.000 units of the Outlander PHEV were registered in The Netherlands in the last two months of 2013, making it the country’s best selling car by far in December, by itself outselling every other brand (not just every other model).

The rest of Europe received the next shipments of Outlander PHEV starting March 2014, and several countries still offer incentives on Plug-in Hybrid vehicles, and as a result the PHEV has taken up almost two thirds of all Outlanders registered in Europe in 2014.

Europe Annual Sales

Year	Sales Units
2003	8,001
2004	11,468
2005	9,575
2006	7,921
2007	34,026
2008	28,941
2009	19,242
2010	21,740
2011	17,783
2012	14,711
2013	25,960
2014	33,744
2015	46,581
2016	40,578
2017	36,281
2018	39,242
2019	47,381
2020	33,729
2021	13,897
2022	283

Europe Annual Growth

Mitsubishi Outlander China Sales Data & Charts

Chinese production of the Outlander started in September 2016, after an almost 9-year absence for the nameplate. During that period, various generations of the Outlander had been imported into China, but high import duties lead to uncompetitive prices, so Mitsubishi decided to restart local production in order to stop the loss of market share for the brand. Production of the Outlander takes place at the GAC Mitsubishi Motors factory in Changsha, Hunan province. A previous version of the Outlander was produced in China from 2004 to 2007.

Despite China’s policy favoring EVs and PHEVs, the Outlander will only be available with four-cylinder petrol engines and CVT transmissions: a 122hp/200NM 2-liter powering the front wheels and a 140hp/235NM 2.4-liter with 4WD. The latter will also be available with optional 7-seater capacity. The dimensions are naturally the same as elsewhere in the world: 4.705/1.810/1.680 mm and a wheelbase of 2.670 mm. Prices start at 159.800 yuan (EUR21.650,- / US$ 23,750) for the 2-liter FWD 5-seater and 196.800 (EUR26.650,- / US$ 29,250) for the 2.4-liter AWD 7-seater.