Ford Explorer Sales Figures

Ford Explorer

Here you will find monthly and yearly Canadian, U.S, Chinese and European market sales figures for the Ford Explorer and its enforcement partner, the Police Interceptor Utility. The Ford Explorer is a midsize SUV that has been one of the best-selling and most recognized SUVs in North America since its introduction. It played a significant role in popularizing the SUV segment during the 1990s and early 2000s.

Ford Explorer Overview

The Ford Explorer was introduced in 1990 as a 1991 model, replacing the smaller Ford Bronco II. Originally, it was built on a truck platform and was available in both two-door and four-door configurations. The Explorer has seen multiple generations, each with notable changes in design, technology, and engineering. Over time, the Explorer transitioned from its truck-based roots to a unibody construction, offering improved ride quality and efficiency.

Historically, the Explorer was offered with V6 and V8 engines. More recent models have incorporated turbocharged four-cylinder and V6 engines under Ford’s EcoBoost line. The Explorer Sport Trac, produced from 2000 to 2010, was a unique variant that combined the features of an SUV with those of a pickup truck, offering a small truck bed.

Current versions of the Explorer are equipped with a range of advanced features, including Ford’s SYNC infotainment system, advanced safety features like adaptive cruise control, and terrain management systems for improved off-road capability. The current Explorer is powered by a 3.0L Ecoboost V6 engine that produces 365 horsepower and 380 lb-ft of torque. It is available with a choice of a 10-speed automatic transmission or a 6-speed automatic transmission. The Explorer is available in two body styles: a five-passenger SUV and a seven-passenger SUV. It is also available in a variety of trim levels, including the base XLT, the Limited, the ST-Line, the Timberline, the King Ranch, and the Platinum.

Ford Explorer Sales Figures

Ford Explorer US Sales Data & Charts

US Monthly Sales

Year	Jan	Feb	Mar	Apr	May	Jun	Jul	Aug	Sep	Oct	Nov	Dec
2005	15,478	22,250	24,858	23,800	19,539	28,835	32,088	17,151	12,879	12,122	11,792	18,996
2006	12,000	17,559	17,157	13,772	16,717	18,437	15,851	16,076	15,701	11,976	10,599	13,384
2007	8,876	12,971	12,876	11,956	13,821	14,204	11,212	11,929	10,690	9,786	8,609	10,887
2008	7,217	9,452	10,969	7,356	8,122	6,819	5,404	5,502	3,498	3,991	4,763	5,346
2009	3,687	3,073	3,317	3,723	5,315	5,219	3,108	4,650	4,450	4,596	4,440	6,612
2010	4,247	4,038	5,907	5,295	5,677	6,700	4,763	2,474	3,734	3,692	4,061	10,099
2011	7,351	9,657	12,482	12,593	13,318	10,422	9,897	9,901	11,336	11,987	12,888	13,872
2012	9,966	20,880	13,239	14,086	15,538	14,625	11,997	13,863	14,049	14,220	14,940	17,244
2013	15,207	17,391	18,599	15,440	18,009	16,597	14,089	15,637	14,965	15,288	14,268	16,907
2014	12,810	13,924	19,334	18,479	22,623	17,290	19,006	19,391	15,795	16,496	16,382	18,464
2015	17,036	18,613	23,058	18,844	22,304	22,549	23,381	23,671	20,715	20,723	16,690	21,667
2016	16,614	22,389	24,412	23,546	21,790	20,356	19,192	20,980	19,146	18,597	19,628	21,857
2017	17,650	21,696	23,424	22,864	25,632	24,285	21,529	20,747	21,207	19,421	24,110	28,566
2018	17,989	20,860	23,955	20,865	22,676	22,361	22,782	24,035	21,347	21,935	20,473	22,293
2019	20,369	19,554	21,999	12,968	14,963	11,970	11,169	12,509	10,276	16,887	17,511	16,886
2020	18,289	23,678	14,342	8,071	17,936	18,832	20,709	18,408	19,942	21,079	18,848	26,081
2021	18,095	20,745	26,404	27,040	16,512	9,445	13,351	8,490	20,092	20,714	18,268	20,715
2022	16,255	9,566	16,915	20,801	19,594	19,786	17,763	19,076	16,577	15,887	16,440	19,103
2023	15,617	19,174	23,270	18,327	14,531	13,474	8,664	8,572	16,473	16,634	12,513	19,520
2024	18,835	19,611	20,019	0	0	0	0	0	0	0	0	0
	∑ = 273,588	∑ = 327,081	∑ = 356,536	∑ = 299,826	∑ = 314,617	∑ = 302,206	∑ = 285,955	∑ = 273,062	∑ = 272,872	∑ = 276,031	∑ = 267,223	∑ = 328,499

US Annual Sales

Year	Sales Units
2005	239,788
2006	179,229
2007	137,817
2008	78,439
2009	52,190
2010	60,687
2011	135,704
2012	174,647
2013	192,397
2014	209,994
2015	249,251
2016	248,507
2017	271,131
2018	261,571
2019	187,061
2020	226,215
2021	219,871
2022	207,763
2023	186,769
2024	58,465

US Annual Growth

Ford Explorer Canada Sales Data & Charts

Canada Annual Sales

Year	Sales Units
2012	10,427
2013	10,772
2014	12,677
2015	15,615
2016	15,275
2017	17,283
2018	18,289
2019	9,667
2020	15,283
2021	16,391

Canada Annual Growth

Ford Explorer Europe Sales Data & Charts

The seven-seater and four-wheel drive Ford Explorer is only available as a Plug-in Hybrid in Europe. The Explorer PHEV is powered by a 3.0-liter V6 delivering 350hp paired to a 100hp electric motor. Combined output is 450hp and 840 Nm of torque. Thanks to the 13.1 kWh battery pack, the SUV has an EV range of about 40 kilometers. In terms of size, the Explorer is huge for European standards, its length of just over 5 meters is about 13 centimeters longer than a BMW X5 and even longer than a Range Rover.

Europe Annual Sales

Year	Sales Units
2019	212
2020	2,526
2021	4,834
2022	2,314

Europe Annual Growth

Ford Explorer China Sales Data & Charts

ince June 2020, the Ford Explorer is produced locally in China by Changan-Ford, together with its platform sibling Lincoln Aviator. Previously, the Explorer was imported into China from North America. Chinese sales of the Explorer started in 2014. Prices range from 309.800 yuan (EUR37.700,- / US$ 44,300) to 399.800 yuan (EUR48.700,- / US$ 57,100) which is in line with other 7-seater non-luxury import-brand SUVs like the Buick Enclave (299.900-379.900 yuan) and Volkswagen Teramont (299.900-505.900 yuan), as well as smaller premium SUVs like the Audi Q5L (387.800-498.000 yuan) and BMW X3 (389.900-479.80 yuan). Car sales statistics from China only include domestic production and exclude imported models.

China Annual Sales

Year	Sales Units
2015	10,756
2016	14,178
2017	12,976
2020	21,243
2021	28,586
2022	18,832

China Annual Growth

Ford Explorer Generations

First generation (1990-1994): The first-generation Explorer was based on the Ford Ranger pickup truck. It was powered by a 4.0L V6 engine that produced 155 horsepower.
Second generation (1995-2001): The second-generation Explorer was redesigned with a more modern look. It was also larger and more comfortable than the first generation. It was powered by a 4.0L V6 engine that produced 190 horsepower.
Second generation (1995-2001): The second-generation Explorer was redesigned with a more modern look. It was also larger and more comfortable than the first generation. It was powered by a 4.0L V6 engine that produced 190 horsepower.
Fourth generation (2006-2010): The fourth-generation Explorer was redesigned with a more car-like interior and exterior. It was also available with a third-row seat for the first time. It was powered by a 4.0L V6 engine that produced 210 horsepower or a 5.4L V8 engine that produced 292 horsepower.
Fifth generation (2011-2019): The fifth-generation Explorer was redesigned with a more crossover-like look. It was also available with a hybrid powertrain for the first time. It was powered by a 3.5L V6 engine that produced 290 horsepower or a 3.5L V6 hybrid engine that produced 285 horsepower.
Sixth generation (2020-present): The sixth-generation Explorer was redesigned with a more modern look. It is also available with a more powerful 3.0L Ecoboost V6 engine that produces 365 horsepower.